[新聞] 衰到爆，宏達電(htc)8月營收月減15.9％已回收
1.媒體來源:
中國時報
2.完整新聞標題/內文:
衰到爆，宏達電8月營收月減15.9％、僅132億元
宏達電(2498)今(4)日公佈 8月自結合併營業收入，8月自結合併營收132億元，相
較7月的157億元，月減少15.9%，年減少45.18%，累計前8月自結合併營業收入為
1424億元，相較去年同期31.52%；宏達電近期內憂外患不斷，8月營收一如市場
預期，持續相較7月再下滑，且下滑幅度高達兩位數，也就是說，宏達電 第三季
營收想到達陣500億元，9月營收就必至少要達到211億元。
宏達電近期可說是遭逢重大挑戰，不僅爆發內賊風波，如今微軟又選擇諾基亞共
同搶佔WP商機，對於宏達電來說無疑是雪上加霜，加上在即將登場的德國IFA目
前看來也沒推出旗艦型的商品和其他大廠一較高下，就第三季來說，極有可能就
是宏達電今年以來的營運谷底；展望後市，宏達計傳聞已久的One Max儘管遭市
場唱衰恐因內賊事件受到影響，但宏達電方面積極對外澄清具備完善的研發儲備
制度，加上到今年底前，也仍有數款中階產品計畫推出，屆時是否能 成功挽回
第四季成長動能，為市場關注焦點。宏達電今日盤中股價殺至跌停價137.5元，
寫下波段新低，成交量逾2.4萬張，尾盤還有超過5000多張委賣 單高掛，日K收
黑，失守所有均線。
宏達電先前法說會預估，第3季營收約500~600億元，毛利率約18~21%，營業利益
率約0至-8%，導致外資預言，宏達電第3季恐面臨IPO以來首度的虧損窘境。
3.新聞連結:
http://ppt.cc/L1Mh
4.備註:
連續兩天跌停後，htc不負眾望明天第三根跌停又要降臨啦。
--
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What does this all mean? horrible Telephone commercial. help This company.
hang The cEO. have To close. hallway To china. how To costdown. heading To
calamity. how To cut. 去發現，去改變。 htc。 highway To catastrophe.
here To crash. hug This crap. hell To come. hyper Tragical comedy.headache
Taiwan cellphone. hell That's confusing. hypocritical Thoroughly chairman.
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※ 編輯: liar7 來自: 114.32.242.172 (09/25 20:00)
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